We’re keen to spotlight the experience and achievement of Sylvan’s staff, and we’re excited to share a new Q&A series on the franchise blog.
When you start a franchise business, you’ll get a lot of help to make sure it’s successful. However, there are some key things you need to know and commit to or your success will be limited. Five of those key things are covered below to help you get on the right path to successful franchise ownership.
Purchasing a franchise is a big decision and one that requires plenty of consideration. A popular business model, franchises have buying power, group support and a ready-made reputation.
Content marketing is an essential part of sharing the story and journey of your franchise. Whilst the overall franchise will have its own content marketing plan and unique story, it is important that you craft your own from day one.
Franchising is an excellent way to start a business without having to do everything yourself. Let’s face it. Starting a business is a daunting task. From legal and finance to marketing and human resources, you’ll be diving into areas that might not be your expertise. Franchising makes things a lot easier.
Motivating your employees is key to the success of your franchise. Happy employees equal a happy business, with customers satisfied and profits reached.
Candice DeVane is the new owner of a Sylvan Learning franchise in San Diego, California, but she didn’t always work in education. And she’s never owned a business before. That didn’t stop her from leaving a successful engineering career and moving across the country to pursue her dreams of educating children as a Sylvan Learning franchisee.
I had the opportunity to ask Candice how she seamlessly made the shift from Corporate America to franchise owner with a smile on her face (and moving to the other side of the country as she did it). Here’s what she told me:
Many C-suite executives and entrepreneurs appear to be embracing thought leadership. Is this just a trend or something that a franchise should be considering longer term?
Purchasing a franchise is a popular business choice, with the industry predicted to grow by 1.7% this year.
Kent Kolbow started his Sylvan journey as a math tutor at his local learning center. Fast forward 25 years later, and Kent is now the owner of seven Sylvan Learning Centers in multiple sites in the Indiana area.
"Sylvan, which has more than 600 franchise locations throughout North American, provides children in kindergarten through high school with tutoring, STEM (science, technology, engineering and math) education and college preparation."
Many Sylvan franchise owners choose to purchase several locations as it allows for them to continue to build upon the brand and make a positive name for themselves in their community.
"Throughout the expansion, Kolbow never stopped teaching. He works with junior high and high school students and sometimes sees as many as 15 students during an afternoon and evening."